Client: Vredestein

Ultrac Pro

My role: StoryboardingVFXMotion Graphics

A commercial launch film for Vredestein’s Ultrac Pro tyre, combining live-action footage with sleek 3D environments and visual effects to create a premium product reveal. The project challenged us to blend existing footage with cinematic VFX while staying true to the campaign’s “Beauty & Beast” concept.

For me, it marked my first large-scale opportunity to contribute to the project’s visual storytelling through storyboarding, VFX, and motion graphics.

Credits: